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Financial Services Marketing Insights: A Marketing Compass
What we now call “marketing” began long before the name was coined. In the mid-1800s, traveling salesmen dressed “snake oil" and other tonics in fancy packaging and extolled their virtues to a gullible public. New marketing applications soon...
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Patience Not Panic: Survive and Thrive Through Economic Turbulence
From 28,000 feet, snow still spots parts of Michigan, Illinois and other states further West. The earth looks brown and barren, dark and ugly from this vantage point. But I know that if I could walk the fields and wait patiently, I’d see signs of...
Planning for Product Release
This article may be reprinted for use in newsletters and websites provided that the information box is kept intact. Email notice of intent to publish is appreciated but not Required: ptma@dr.com Title: Planning for Product Release Author: Barrett...
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Risk Inclination - How Do You Compare To Others?
Based on Proprietary Research
Ever wonder how risk inclined you are? And how you compare to others.
As a part of my forthcoming book, Seize Opportunity - A Practical Guide to Taking Advantage of Opportunities, I conducted some research on...
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How to invest wisely in a timepiece
I 'm sure you have all heard of record breaking prices of
vintage watches at auctions and are considering making an
investment in watches. The phenomenal success of quartz watches
in the seventies and eighties drove up values of old mechanical
watches as they became rarer.
It is this enthusiasm for mechanical watches that has spur
manufacturers to come up with new innovation in mechanical
watches.
So how do you choose a mechanical watch that will not only hold
its value but also rise in value?
Buy a brand which is reputable and has a long history of
preferably at least a century old.
Check with auction sites and used watch dealers and find out
the value of a 5 year model. Is it worth any value? How about
older ones? Are they worth more than the new models? If yes,
then this brand may have good investment potential. Omega
watches , Corum
watches, Concord
watches and IWC
watches are brands which have models that appreciate in
value in time.Whether a time piece appreciates in value depend
on the simple law of economics. The rarer it is the more highly
prized it is. That's why rarity is so important. A reputable
manufacturer can issue a special edition with only a limited
number of watches available, preferably of less than 100.
Going deeper into this issue there may be many different brands
but they may buy the watch movement supplied by one main
supplier which means in essence they are basically the same
watch.
For a watch to
be unique , the watchmaker should design and
manufacture most of the different parts rather than simply
source components from another supplier.
The watch should be of high quality. It should have a quality
movement.
Look at the case finish and design too. Check out the
innovation in the watch.
Collectors are also interested in complications such as
Perpetual Calendar, tourbillon, moon phases, power reserve
indicator and day and night indicator. These are extra features
besides the standard time telling. Perpetual calender accurately
keeps track of the day, date, month and year. You do not have to
worry whether the date is correct and set the correct date.
Tourbillon is one of the most complicated components in watches
which minimizes timekeeping errors caused by gravity.
The appreciation in value in mechanical watches is not as quick
as other forms of investment. You should treat it as a long term
investment. A investor wouldn't buy a watch today and sell it
off the next day.
Potential watch investor should also know that value of a watch
is dependent on the amount a buyer is willing to buy. In other
words, a watch is worth only as much as a buyer is willing to
pay for it.
Therefore it is very important that you like the watch and has
emotional and sentimental value to you.
Lastly, you have to take good care of your watch and maintain
it too . Remember to keep all the papers and documents too.
About the author:
You can buy watches as
investments. You can get the best prices on watches at http://www.cheapestsa
le.com/watches/
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