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Information Lifecycle Management: Mastering Complexity
The keystone to efficient information and repositing direction
lies with a simple principle: information has a lifecycle and it
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and regulatory requirements. Nevertheless, the...
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Increase your sales by 30% using internet collaboration networks
Small businesses are really excluded from the global economy Small businesses from many different industries, both traditional and hi-tech, have discovered a new way for them to succeed in the "global economy". It involves collaboration on large...
Know the Building Blocks of Dialogue that Lead to New Learning, Innovation and Synergy
With the complexity and continuous change leaders and managers face today, continuous learning, responsiveness, adaptation and innovation are essential survival skills. Yet, one constant that human beings seem to want and need more than anything...
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Why Your Credit Score Matters
Among the many innovations that emerged after World War II, credit use has become a major factor in our entire economic profile. As a result, your credit rating is the most important factor in determining your credit APR when you apply for any type...
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Colours Wheelchairs Announces European Expansion Plans
Colours N’ Motion is a maverick in the wheelchair industry. In a market that generally concentrates on price and technology, Colours' focuses on esthetics and comfort. While most manufactures advertise a product, Colours communicates a lifestyle message. Colours’ is often controversial, using strikingly beautiful, disabled models in its ads to convey the message that sensuality and esthetics need not limited by disability. A well known brand in the USA, Colours now announces its plans for development in Europe: Colours has selected Med Services Europe to develop and manage its European distribution network.
John Box, President of Colours in Motion said: “Colours designs and manufactures adult and pediatric wheelchairs as well as sport wheelchairs for an international market of disabled customers. With over 85% of our sales derived from the US market and distributors in Japan, Australia, New Zealand and The Netherlands, Colours is now seeking to further develop its market within the European Union. We see our collaboration with Med Services Europe as an important step forward in the development of our international operations.”
Dr. Gene Emmer, President of Med Services Europe said: “Med Services Europe is proud to represent Colours in Europe. Colours is exactly the type of company we seek as a partner. Their
products are known in the industry as innovative. For example, at 14.5 pounds (6.6 kg) the custom-designed Zephyr is one of the lightest, if not THE lightest wheelchair on the market. The Boing! is the first wheelchair on the market with four-wheel independent suspension. But even more than technology, the focus at Colours is on customer service and esthetics. Colours makes every effort to assure that its customers are delighted.”
European Distributors interested in discussing collaboration are encouraged to contact Dr. Emmer directly.
About Colours ‘N Motion:
Colours is considered a leader in the design of innovative active wheelchairs. From its inception in 1992 Colours’ main goal has been to improve the lives of disabled people through innovation in equipment and services to the disabled community. Colours’ wheelchairs are lightweight, adjustable and customizable. Colours is disabled owned and operated. For more information: www.ColoursWheelchair.com
About Med Services Europe:
Med Services Europe B.V. is based in Amsterdam and specializes in Sales, Marketing and Business Development services for the Medical industry. Its area of focus is Europe. For more information: www.MedServicesEurope.com Telephone: +31648566707
About the Author
Gene Emmer is president of Med Services Europe
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